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1 tag should relate to a variety of keywords and topics which you have posted about and no more than three tags should be assigned by you to a single post.  Make sure that the tags that you select are not just repetitive of one another and diverse because this may hurt your search engine optimization efforts. Along with reviving a number of your previous content and helping readers find exactly what theyre searching forlinking permits you to underline your website's validity.  It is possible to connect to your webpages or into other blog posts.   Shorten Your Blog URL Site URLs are among the very first items that search engines crawl since its another touch point for those engines to tell what your webpage is about.  Because of this, its important to keep your URL readable and also to avoid a mess of characters and numbers that offer no context to the reader or to search engines.

 

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Below is it reveals where to put keywords and the best way to structure them.  Keep in mind that your URL does not need to be a pick from the page title.  Using shorter URLs is a practice that is blogging best because they're easier for search engines and readers to comprehend. With all these practices in your mind, you'll be on the right track to creating high-quality content to your readers and creating a site strategy.

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From what Ive discovered SEO gets you so far.  Stay there and to achieve the top, an guide needs to be useful to the reader.  The biggest reason for this is because it contrasts with Googles number one prioritythey need to rank the best content first. To help you out, here are just six of the practices Ive used to assist my articles ranking on top of Googles search results.  By the end of the post, youll have a playbook.    The Perfect Word Length Should you Google Perfect word length for a blog article youll come across this commonly used chart in the Serp IQ study: Many men and women utilize this chart to justify writing really very long posts. From my experience, a guide that is 200-word that is super-useful will outrank a useful manual of 2,000 words any day.  But my personal rule of thumb is to target 1,500 words.  And while I only said there's not any perfect length, I follow this rule because it compels me to consider all angles of the topic Im speaking about.

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  Why Short, Concise Paragraphs Do Well Individuals dont read items on the World Wide Web anymore. They scan.  In fact, research finds that youre blessed if people read over 20 percent of what youve written. Consequently, if you want to keep people youve got to break down your writing . They look like work.  People scare off.  They leave your website if you scare people off.  And should they leave your website, thats an indicator to Google that your article isnt quite beneficial.  And when its not helpful, you start to fall in rankings.   Your Headings Need Hooks Look at both of these subheadings and pick the one which catches your attention more: Use Cooking Spray When Frying an Egg or This Ingredient Makes Frying an Egg 10 Times Easier The second headline catches my interest more, and Ill guess it does for you also.

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The very first headline has the answer.  How do you fry an egg Use cooking spray.  Theres no hook. Theres no reason.  The headline generates curiosity.  You dont know what will create an egg easier to unsubscribe if you don't keep reading. And if they remain on your page longer, theres a sign to Google which youve got good content.  So, after youve written your article, go back and look for opportunities to make hooks.  If you require help with your pins and headlines, one source I turn to time and time again is this free guide on how best to compose Magnetic Headlines. The Big Benefit When You Use Measures and Lists Have you ever thought about why we like lists It turns our brains have been wired for lists. Participants in the study were far more likely to achieve goals when they created lists compared to people who didn't.

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A Featured Snippet is an answer to a search result that Google picks out of an articleand most frequently its in the kind of a listing.  In the case above, Google shows lots of steps about the best way to plan an occasion right within its own results.  The reason Featured Snippets are so precious is that if your article is the one Google chooses to attribute, your click-through rate skyrockets. Ive seen firsthand how precious Featured Snippets have been for many of Wild Apricots posts, as theyve improved our ranks and our visitors.  If you want to obtain a Featured Snippet, theres still some speculation on how Google picks them, but normally whenever I write a blog post, I attempt to include lists or steps as often as possible.   The Kinds of Pictures That Work Finest Take a look at Both of These pictures.  Which do you like better (Pictures from Big Stock Photo.com) Ill take a guess and say its the picture of the happy, smiling people. Its not that the image of rocks isnt attractive, its that were really hardwired to like images of people better.

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Because I started using pictures of people in my blog articles, Ive discovered they get shared a whole lot more, which is another variable Google believes in its rankings.  Its a little change that makes a big difference.    Your Articles Must be Evergreen Have you ever clicked on a post from a Google search result simply to find the content outdated When I encounter outdated content, I click the back button and try another outcome. Thats why if I want something to rank highly, I try to make whats called evergreen contentcontent that remains relevant over a long period of time.  This implies I avoid writing about matters that have time-based information or fads.   Ive put everything Ive learned into a simple playbook that covers how to compose and technically optimize posts for Googles search results that anybody can use, no matter the size of your organization. If youd enjoy my full playbook on nonprofit SEO, you can watch my free webinar How to Grow Your Organization by Getting Lots and a lot of Traffic to Your Website.